{"id":1707,"date":"2020-05-14T11:46:44","date_gmt":"2020-05-14T16:46:44","guid":{"rendered":"https:\/\/noticias.sempli.co\/?p=1707"},"modified":"2024-05-07T10:32:37","modified_gmt":"2024-05-07T15:32:37","slug":"coyuntura-covid-19","status":"publish","type":"post","link":"https:\/\/www.sempli.co\/blog\/contenido-para-empresas\/coyuntura-covid-19\/","title":{"rendered":"Principales cifras para afrontar la coyuntura por COVID-19"},"content":{"rendered":"<ul>\n<li>Basado en: Encuesta empresarios Sempli COVID-19 (Mayo 2020)<\/li>\n<\/ul>\n<p><a href=\"https:\/\/youtu.be\/yuJWWvQr53A\">https:\/\/youtu.be\/yuJWWvQr53A<\/a><\/p>\n<p>Las crisis econ\u00f3mica del 2020 a ra\u00edz del COVID-19 ha puesto en evidencia las principales necesidades del sector empresarial, el d\u00e9ficit econ\u00f3mico que ninguno ten\u00eda previsto para este primer semestre, los cambios de cultura organizacional y la convulsi\u00f3n de los diferentes sectores por la rapidez con la que nos tuvimos que configurar; sin embargo, son muchos factores que no conoc\u00edamos, raz\u00f3n por la cual, <strong>desde Sempli decidimos emprender una encuesta para conocer m\u00e1s a fondo las diferentes situaciones<\/strong> y consecuencias que han vivido y en las que se encuentran diferentes empresas en Colombia por el COVID-19.<\/p>\n<blockquote>\n<h4><strong>Compartir experiencias y buenas pr\u00e1cticas siempre sumar\u00e1 para entender bien las oportunidades de mejora de tu negocio.<\/strong><\/h4>\n<\/blockquote>\n<p>A finales de abril lanzamos la encuesta Empresarios Sempli COVID-19, por medio de redes sociales, correo electr\u00f3nico y comunicaciones directas invitamos a gerentes, l\u00edderes y cargos directivos a compartir detalles de su situaci\u00f3n actual. <strong>Junto con 334 micro y peque\u00f1as empresas<\/strong> de Antioquia, Cundinamarca, Valle del Cauca, Atl\u00e1ntico entre otros, <strong>recopilamos la informaci\u00f3n necesaria para construir conversaci\u00f3n y aportar al ecosistema empresarial.<\/strong><\/p>\n<h2><strong><em>Prioridades de los empresarios:<\/em><\/strong><\/h2>\n<p>La encuesta nos arroj\u00f3 las <strong>tres prioridades que tienen los empresarios hoy<\/strong>: la continuidad y disponibilidad de su negocio, el pago de n\u00f3mina de sus empleados su estabilidad, salud y moral y recuperar el nivel de ingresos, puesto que <strong>el 26% de los encuestados afirma no estar vendiendo en absoluto y el 68% est\u00e1 por debajo de la mitad de su presupuesto<\/strong> antes de la coyuntura.<\/p>\n<figure id=\"attachment_1717\" aria-describedby=\"caption-attachment-1717\" style=\"width: 1176px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1717\" src=\"https:\/\/sempli.co\/blog\/wp-content\/uploads\/2020\/05\/Captura-de-Pantalla-2020-05-14-a-las-9.46.50-a.-m.-e1589467731389.png\" alt=\"Prioridades empresarios COVID-19\" width=\"1176\" height=\"377\" srcset=\"https:\/\/www.sempli.co\/blog\/wp-content\/uploads\/2020\/05\/Captura-de-Pantalla-2020-05-14-a-las-9.46.50-a.-m.-e1589467731389.png 1176w, https:\/\/www.sempli.co\/blog\/wp-content\/uploads\/2020\/05\/Captura-de-Pantalla-2020-05-14-a-las-9.46.50-a.-m.-e1589467731389-300x96.png 300w, https:\/\/www.sempli.co\/blog\/wp-content\/uploads\/2020\/05\/Captura-de-Pantalla-2020-05-14-a-las-9.46.50-a.-m.-e1589467731389-1024x328.png 1024w, https:\/\/www.sempli.co\/blog\/wp-content\/uploads\/2020\/05\/Captura-de-Pantalla-2020-05-14-a-las-9.46.50-a.-m.-e1589467731389-768x246.png 768w\" sizes=\"auto, (max-width: 1176px) 100vw, 1176px\" \/><figcaption id=\"caption-attachment-1717\" class=\"wp-caption-text\">Principales prioridades de los empresarios durante COVID-19<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_1711\" aria-describedby=\"caption-attachment-1711\" style=\"width: 804px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1711 \" src=\"https:\/\/sempli.co\/blog\/wp-content\/uploads\/2020\/05\/Captura-de-Pantalla-2020-05-13-a-las-6.18.29-p.-m..png\" alt=\"\" width=\"804\" height=\"587\" srcset=\"https:\/\/www.sempli.co\/blog\/wp-content\/uploads\/2020\/05\/Captura-de-Pantalla-2020-05-13-a-las-6.18.29-p.-m..png 1002w, https:\/\/www.sempli.co\/blog\/wp-content\/uploads\/2020\/05\/Captura-de-Pantalla-2020-05-13-a-las-6.18.29-p.-m.-300x219.png 300w, https:\/\/www.sempli.co\/blog\/wp-content\/uploads\/2020\/05\/Captura-de-Pantalla-2020-05-13-a-las-6.18.29-p.-m.-768x561.png 768w\" sizes=\"auto, (max-width: 804px) 100vw, 804px\" \/><figcaption id=\"caption-attachment-1711\" class=\"wp-caption-text\">Bajo la coyuntura de COVID-19, \u00bfc\u00f3mo se comportan las ventas de tu empresa vs. lo presupuestado antes de la coyuntura?<span style=\"font-size: 19px; color: #1a1a1a;\"><br \/>\u00a0<br \/>Los resultados de la encuesta, disponible durante cinco d\u00edas h\u00e1biles, <strong>evidencia que el 71% de la base empresarial ha dise\u00f1ado un plan para afrontar la coyuntura por COVID-19<\/strong>, la recomendaci\u00f3n para el 29% restante es dise\u00f1ar cuanto antes un plan por escenarios para medir riesgos y crear acciones que permitan visualizar las oportunidades en corto y mediano plazo.<\/span><\/figcaption><\/figure>\n<h2><\/h2>\n<p>Podr\u00eda interesarte: <a href=\"https:\/\/sempli.co\/blog\/contenido-para-empresas\/ser-empresario-en-la-era-digital\/\">\u00bfC\u00f3mo ser un empresario en la era digital?<\/a><\/p>\n<h2><strong><em>Situaci\u00f3n actual:<\/em><\/strong><\/h2>\n<p>Para el cierre de 2019 en promedio las empresas encuestadas generaron ingresos aproximados a $1.320 millones de pesos. Durante la coyuntura est\u00e1n vendiendo cerca de un 34% de su presupuesto original y <strong>esperan que sus n\u00fameros se restablezcan aproximadamente en 8 meses<\/strong> al estado en el que se encontraban antes de COVID-19.<\/p>\n<figure id=\"attachment_1712\" aria-describedby=\"caption-attachment-1712\" style=\"width: 825px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1712 \" src=\"https:\/\/sempli.co\/blog\/wp-content\/uploads\/2020\/05\/Captura-de-Pantalla-2020-05-13-a-las-6.21.50-p.-m..png\" alt=\"\" width=\"825\" height=\"609\" srcset=\"https:\/\/www.sempli.co\/blog\/wp-content\/uploads\/2020\/05\/Captura-de-Pantalla-2020-05-13-a-las-6.21.50-p.-m..png 1002w, https:\/\/www.sempli.co\/blog\/wp-content\/uploads\/2020\/05\/Captura-de-Pantalla-2020-05-13-a-las-6.21.50-p.-m.-300x222.png 300w, https:\/\/www.sempli.co\/blog\/wp-content\/uploads\/2020\/05\/Captura-de-Pantalla-2020-05-13-a-las-6.21.50-p.-m.-768x567.png 768w\" sizes=\"auto, (max-width: 825px) 100vw, 825px\" \/><figcaption id=\"caption-attachment-1712\" class=\"wp-caption-text\">\u00bfEn cu\u00e1nto tiempo crees que tu empresa vuelva al estado en el que se encontraba antes de COVID-19?<\/figcaption><\/figure>\n<p>Sobre el tema de endeudamiento, los encuestados afirman que las tres principales acciones financieras tomadas en la coyuntura por los empresarios son: deuda con bancos (50%), ampliaci\u00f3n de pago a proveedores (44%) y deuda con familiares y amigos (27%). En esta misma l\u00ednea, <b data-stringify-type=\"bold\">56% los empresarios consideran que puede asumir nuevos cr\u00e9ditos (un 49% con facilidad de pagos a trav\u00e9s de per\u00edodos de gracia y un 7% porque el negocio crece aceleradamente).<\/b><\/p>\n<blockquote>\n<h4 style=\"text-align: center;\"><strong><em>\u201cEsta idea nace desde la preocupaci\u00f3n por conocer la realidad de nuestro ecosistema. Las micro y peque\u00f1as empresas son un segmento poco atendido, as\u00ed que nosotros queremos ayudar a comunicar su realidad frente a la pandemia. Es una de las formas de aportar a la crisis\u201d. <\/em><\/strong>Esteban Velasco CEO Sempli.co<\/h4>\n<\/blockquote>\n<p>Estos resultados son una herramienta para conocer el sector y son una fuente de informaci\u00f3n tanto para la toma de nuevas decisiones como para replantear las estrategias puestas en marcha.<\/p>\n<p>\u00a1Juntos saldremos adelante!<\/p>\n<p><a href=\"https:\/\/bit.ly\/SempliTeAcompa\u00f1a\">Llena el formulario y descarga los resultados de la encuesta completa aqu\u00ed<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1714\" src=\"https:\/\/sempli.co\/blog\/wp-content\/uploads\/2020\/05\/Captura-de-Pantalla-2020-05-13-a-las-6.26.09-p.-m..png\" alt=\"\" width=\"733\" height=\"411\" srcset=\"https:\/\/www.sempli.co\/blog\/wp-content\/uploads\/2020\/05\/Captura-de-Pantalla-2020-05-13-a-las-6.26.09-p.-m..png 1454w, https:\/\/www.sempli.co\/blog\/wp-content\/uploads\/2020\/05\/Captura-de-Pantalla-2020-05-13-a-las-6.26.09-p.-m.-300x168.png 300w, https:\/\/www.sempli.co\/blog\/wp-content\/uploads\/2020\/05\/Captura-de-Pantalla-2020-05-13-a-las-6.26.09-p.-m.-1024x576.png 1024w, https:\/\/www.sempli.co\/blog\/wp-content\/uploads\/2020\/05\/Captura-de-Pantalla-2020-05-13-a-las-6.26.09-p.-m.-768x431.png 768w, https:\/\/www.sempli.co\/blog\/wp-content\/uploads\/2020\/05\/Captura-de-Pantalla-2020-05-13-a-las-6.26.09-p.-m.-1260x709.png 1260w, https:\/\/www.sempli.co\/blog\/wp-content\/uploads\/2020\/05\/Captura-de-Pantalla-2020-05-13-a-las-6.26.09-p.-m.-800x450.png 800w\" sizes=\"auto, (max-width: 733px) 100vw, 733px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Basado en: Encuesta empresarios Sempli COVID-19 (Mayo 2020) Las crisis econ\u00f3mica del 2020 a ra\u00edz del COVID-19 ha puesto en evidencia las principales&hellip;<\/p>\n","protected":false},"author":2,"featured_media":1714,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[30],"tags":[],"class_list":["post-1707","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-contenido-para-empresas"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Principales cifras para afrontar la coyuntura por COVID-19<\/title>\n<meta name=\"description\" content=\"Conoce la realidad del ecosistema empresarial que afronta la coyuntura COVID-19. 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